From LLMs to video generation to agents that continually optimize our messages, AI has dramatically changed how creative teams work. For me, this is another chapter in a career shaped by transformation. I made my first TV commercial at 22 at Leo Burnett. I had a front-row seat to the social revolution at Meta in the 2010s. And now, I’m part of the University of Chicago Booth School of Business Executive Education's Chief AI Officer track.

My goal is to develop frameworks that increase the velocity and quality of human creativity rather than replace it.

This isn’t about learning how to use Sora2. We should all know how to do that.

The Chief AI Officer program is a 10-month, seven-part learning track covering everything from AI Business Strategy, Data Infrastructure and Technology, AI Governance, and Leadership within the C-Suite.